With an involvement in a strategic website redesign, laying the foundation for a brand and UX-friendly online presence, Visit Digital guided BitmapBooks through a domain migration to an international domain, broadening their reach to a global audience. A subsequent UX audit addressed any lingering user experience issues, while comprehensive SEO enhancements—including optimised page titles and meta descriptions—significantly boosted search visibility and average search term positions.
With the website fully optimised, Visit Digital implemented targeted Google Ads ‘Performance Max’ campaigns across various geo-locations, further amplifying BitmapBooks’ global reach and revenue. Thanks to these concerted efforts and digital strategy, BitmapBooks has become a leading global publisher of retro video game books.
Support the migration of Marston from their native applicant tracking system front-end website to a restructured WordPress site.