Website migration and growth

Marston’s Careers

Giving candidates a clearer route into careers at Marston’s.

A member of the Marston’s team in a pub

THE STARTING POINT

The challenge.

Marston’s needed to move its careers experience from an applicant tracking system front end to a clearer WordPress site.

About Marston’s Careers

Marston’s is a UK pub business with career opportunities across its pubs, restaurants and support teams.

THE WORK

Turning evidence
into action.

We supported the move to a restructured WordPress experience, bringing together site architecture, market insight and a clear content plan for candidates.

The resulting site made it easier to present roles and helped more people discover opportunities beyond searches for the Marston’s name.

THE OUTCOME

What moved forward.

  • Nearly 3× more overall website traffic year on year
  • 5× greater exposure for high-demand roles
  • Improved visibility for non-branded career searches

Historical outcomes reported for this engagement. Each project has its own context; these are not forecasts for future work.

YOUR NEXT MOVE

A challenge of your own?
Let’s talk it through.

Bring us your challenge. We’ll help you work out where to focus.

Let’s have a conversation