Platform migration

Ultimate Indonesian Yachts

Moving a luxury travel website while protecting the customer journey.

A traditional luxury sailing yacht in Indonesia

THE STARTING POINT

The challenge.

Ultimate Indonesian Yachts wanted to move to Showit and make its online experience easier to use.

About Ultimate Indonesian Yachts

Ultimate Indonesian Yachts arranges tailored luxury yacht charters in Indonesia.

THE WORK

Turning evidence
into action.

We planned the content move with the existing customer journey in mind, then reviewed the new site for points of friction and opportunities to improve discovery.

The relationship continued through monthly advice on website performance, content and visitor experience.

THE OUTCOME

What moved forward.

  • A managed move to the Showit platform
  • Visitor experience issues identified
  • Ongoing opportunities for content and site performance

Historical outcomes reported for this engagement. Each project has its own context; these are not forecasts for future work.

YOUR NEXT MOVE

A challenge of your own?
Let’s talk it through.

Bring us your challenge. We’ll help you work out where to focus.

Let’s have a conversation