International ecommerce
Tatami Fightwear
Removing barriers between international customers and the right store.
THE STARTING POINT
The challenge.
Tatami Fightwear wanted to grow international traffic and resolve issues affecting customer discovery.
About Tatami Fightwear
Tatami Fightwear sells Brazilian jiu-jitsu clothing and accessories internationally.
Visit the client websiteTHE WORK
Turning evidence
into action.
We fixed technical issues that sent some visitors to the wrong country site, reducing friction in the buying journey.
We also reviewed site search and navigation. The improvements helped customers find products more easily and supported stronger conversion.
THE OUTCOME
What moved forward.
- 50% more international organic traffic
- Revenue rose by 66% in the first two months
- The internal team gained skills to run international campaigns
Historical outcomes reported for this engagement. Each project has its own context; these are not forecasts for future work.
YOUR NEXT MOVE
A challenge of your own?
Let’s talk it through.
Bring us your challenge. We’ll help you work out where to focus.
More client stories.
All stories
01 / Website migration and growth
Marston’s Careers
Giving candidates a clearer route into careers at Marston’s.
Marston’s needed to move its careers experience from an applicant tracking system front end to a clearer WordPress site.
Read the case study
02 / Global reach and experience
Bitmap Books
Opening a specialist publisher’s digital storefront to a wider audience.
Bitmap Books wanted to strengthen its brand experience and reach customers around the world.
Read the case study